An Ageing World and the 60+ Living Economy
The world’s population is ageing rapidly. United Nations data indicate that growth in the older population will continue to exceed overall population growth. Increasing numbers aged over 80 are substantially raising demand for healthcare, care and daily living support.
By 2050, the global population aged 60 and above is expected to reach approximately two billion. Senior living centres, rehabilitation, home care, digital health and long-term care investment are consequently becoming strategic areas alongside healthcare.
Türkiye’s infrastructure, skilled workforce, cost advantages and location give it the potential to become a regional hub for elderly care and healthy ageing.
Elderly care is now an economic ecosystem connecting health tourism, property, insurance, technology and investment, as well as a social service.
Our Service Areas
60+ Living Centres
- Active ageing concepts
- Social living spaces
- Healthcare support
- Long-term accommodation
Clinical Accommodation Centres
- Postoperative care
- Medical observation
- Companion services
- International patient support programmes
Home Care
- Nursing services
- Home physician visits
- Telehealth
- Chronic patient monitoring
Physiotherapy and Rehabilitation Centres
- Neurological rehabilitation
- Orthopaedic rehabilitation
- Geriatric rehabilitation
- Movement programmes for older adults
Consultancy Services
Through the World Health Tourism Platform and Behlül Ünver’s consultancy, project development, establishment and operational advice are provided in:
- Country-specific elderly care strategies
- Investment planning and feasibility
- Architectural concepts
- Operating model design
- Workforce planning
- Training and accreditation
- Marketing and sales organisation
- Financial management and sustainability
- Health tourism integration
Conclusion
The healthy ageing and long-term care economy will be among the major sectors of the next twenty years. Countries and investors positioning themselves early can contribute to quality of life alongside generating economic returns.
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